About us

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Our Story

We are a Year 12 Business Studies group from St Hilda’s Collegiate School in Dunedin, New Zealand, united by a shared passion for business, design, and women’s empowerment. Our company, Sorelle, was born from the idea that active bags can be both functional and stylish—designed to support women in their everyday routines, whether they’re heading to the gym, school, or work.

Our mission goes beyond just making bags. We’re passionate about encouraging female participation in sport and fitness, and we believe that having the right gear can make all the difference. By creating thoughtfully designed products tailored to women’s needs, we hope to inspire confidence and promote a more active lifestyle.

Our Team

  • Charlotte Horell – CEO
  • Sophie Deerness – CFO
  • Neve Twiname – Marketing & Sales Director
  • Millie Meder – Production Director
  • Together, we're proud to be building a brand that reflects our values.

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